Communication is alive more than ever. We are living in a world of instantaneous communication. Customer landscape has changed embracing digitally empowered customers. Today every business is facing customers that are experts in text messaging, social media and mobile application. The number of communication channels went sky-high enabling everybody effortless communication.
Your business is in a need to adopt a number of channels: Facebook, LinkedIn, WhatsApp, Viber, Social Listening, Twitter and other in order to keep in touch with a market and want to keep up with each customer on the entire customer journey.